{"id":35346,"date":"2026-08-21T09:03:31","date_gmt":"2026-08-21T09:03:31","guid":{"rendered":"https:\/\/www.linxglobal.com\/?post_type=blog&#038;p=35346"},"modified":"2026-08-21T09:03:35","modified_gmt":"2026-08-21T09:03:35","slug":"no-quality-coder-for-alcoholic-drinks-whats-the-worst-that-could-happen","status":"publish","type":"blog","link":"https:\/\/www.linxglobal.com\/en-gb\/blog\/no-quality-coder-for-alcoholic-drinks-whats-the-worst-that-could-happen\/","title":{"rendered":"Alcoholic Beverage Coding: 7 Common Mistakes and How to Avoid Them"},"content":{"rendered":"\n<p class=\"has-small-font-size\">For breweries, distilleries, wineries and other drinks manufacturers, coding can seem like a small part of the packaging process. But when a batch code is unreadable, a code rubs off a wet bottle or a printer cannot keep pace with production, that small detail can quickly become a much bigger problem.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Reliable <strong>alcoholic beverage coding<\/strong> helps manufacturers maintain product traceability, identify batches, support efficient production and protect the appearance of finished packaging.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The challenge is that alcoholic drinks come in many different packaging formats. Glass bottles, aluminium cans, labels, caps, cartons and outer cases can all present different coding requirements. Production conditions such as condensation, high line speeds and frequent product changeovers add another layer of complexity.<\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>So, what can actually happen when your coding equipment is not right for the application?<\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size\">Here are seven common alcoholic beverage coding problems and how manufacturers can reduce the risk.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-7b166592a1a78ec97e8cc6eee05be02e\" id=\"h-but-what-s-the-worst-that-could-happen-and-how-to-fix-it\">Why does coding quality matter for alcoholic beverages?<\/h2>\n\n\n\n<figure class=\"wp-block-jetpack-image-compare\"><div class=\"juxtapose\" data-mode=\"horizontal\"><img loading=\"lazy\" decoding=\"async\" id=\"70210\" src=\"https:\/\/i0.wp.com\/www.linxglobal.com\/wp-content\/uploads\/2026\/05\/LINX-GS1-CODE-REMADE-V2_missing-part-characters.png?ssl=1\" alt=\"\" width=\"1402\" height=\"402\" class=\"image-compare__image-before\"\/><img loading=\"lazy\" decoding=\"async\" id=\"70221\" src=\"https:\/\/i0.wp.com\/www.linxglobal.com\/wp-content\/uploads\/2026\/05\/LINX-GS1-CODE-REMADE-V2_original.png?ssl=1\" alt=\"\" width=\"1402\" height=\"402\" class=\"image-compare__image-after\"\/><\/div><figcaption>Difference between a smudged code and a correct code<\/figcaption><\/figure>\n\n\n\n<p class=\"has-small-font-size\">A code may occupy only a small area of a bottle or can, but it can carry important production and traceability information.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Depending on the product and application, alcoholic beverage manufacturers may need to print information such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">Batch or lot numbers<\/li>\n\n\n\n<li class=\"has-small-font-size\">Production dates and times<\/li>\n\n\n\n<li class=\"has-small-font-size\">Best-before dates where applicable<\/li>\n\n\n\n<li class=\"has-small-font-size\">Line or factory identification<\/li>\n\n\n\n<li class=\"has-small-font-size\">Product or SKU information<\/li>\n\n\n\n<li class=\"has-small-font-size\">Barcodes, QR codes or Data Matrix codes<\/li>\n\n\n\n<li class=\"has-small-font-size\">Promotional or brand-protection information<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size\">Code quality matters because that information needs to remain readable as products move through filling, packing, storage, distribution and retail.<\/p>\n\n\n\n<p class=\"has-small-font-size\">For premium products such as spirits, wine and craft beer, appearance matters too. A poorly positioned, faint or smudged code can look out of place on carefully designed packaging.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-930f6a2d49131728fa1d5cce870c75c8\">Do alcoholic drinks need date and batch codes in the UK?<\/h2>\n\n\n\n<p class=\"has-small-font-size\">The coding requirements for alcoholic drinks depend on the type of beverage, its alcohol content and the market in which it is sold.<\/p>\n\n\n\n<p class=\"has-small-font-size\">In the UK, pre-packed food products generally require a best-before or use-by date. However, certain alcoholic drinks are exempt from date-of-minimum-durability marking.<\/p>\n\n\n\n<p class=\"has-small-font-size\">For example, UK Government guidance states that drinks containing <strong>10% alcohol by volume or more<\/strong>, along with wines, liqueur wines, sparkling wines and certain related products, do not need to show a best-before or use-by date under those provisions. A <strong>lot number is still required<\/strong>.<\/p>\n\n\n\n<p class=\"has-small-font-size\">This makes it important to distinguish between <strong>date coding<\/strong> and <strong>batch or lot coding<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-feda410caa1df973b30e7c08cbf6a1cf\">What is a batch or lot code?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">A batch or lot code identifies a group of products associated with a particular production run.<\/p>\n\n\n\n<p class=\"has-small-font-size\">It can help a manufacturer trace when or where a product was produced and identify affected stock if a quality problem needs to be investigated.<\/p>\n\n\n\n<p class=\"has-small-font-size\">For beverage manufacturers, a lot code might incorporate information such as a production date, production line, time or another internally defined identifier.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-7c18b87024a09af989231751f5c3775e\">Is a best-before date required on alcoholic drinks?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Not always.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The requirement depends on the beverage. Some alcoholic drinks are exempt from displaying a best-before or use-by date, including drinks containing 10% ABV or more and certain wine products.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Lower-alcohol products may have different requirements.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Manufacturers should therefore confirm the current labelling requirements applicable to their specific beverage and market rather than assuming that every alcoholic product follows the same date-coding rules.<\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>Regulatory note:<\/strong> This article provides general coding information rather than legal advice. Always check current UK Government and relevant regulatory guidance for the requirements applicable to your products.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-c7b04c331fcd6bed234fe2f87dcb5efa\">1. Poor code quality affects the finished pack<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Picture a customer picking up a premium bottle of gin, whisky, wine or craft beer.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The label has been carefully designed. The bottle has been chosen to complement the brand. The closure, carton and other packaging details all contribute to the product&#8217;s appearance.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Then there is a faint, poorly positioned or smudged production code.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Even when the code itself is technically readable, inconsistent coding can detract from a premium pack.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a691987e9d88343cb9dd1dac856ef6b8\">How to avoid it<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Start by considering both <strong>code performance and appearance<\/strong>.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Test the proposed coding technology on the actual packaging rather than assuming that a solution that works on one bottle or can will perform identically on another.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Factors to consider include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">Substrate<\/li>\n\n\n\n<li class=\"has-small-font-size\">Packaging colour<\/li>\n\n\n\n<li class=\"has-small-font-size\">Available print area<\/li>\n\n\n\n<li class=\"has-small-font-size\">Required contrast<\/li>\n\n\n\n<li class=\"has-small-font-size\">Code size<\/li>\n\n\n\n<li class=\"has-small-font-size\">Line speed<\/li>\n\n\n\n<li class=\"has-small-font-size\">Bottle or can curvature<\/li>\n\n\n\n<li class=\"has-small-font-size\">Surface treatments or coatings<\/li>\n\n\n\n<li class=\"has-small-font-size\">Required code durability<\/li>\n\n\n\n<li class=\"has-small-font-size\">Production environment<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size\">Continuous inkjet (CIJ) and laser coding are both widely used for beverage applications, but the best option depends on the individual packaging and production requirements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-779e6118056777d117c1b7ad58142dad\">2. Condensation causes codes to smear or rub off<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Wet and cold beverage environments can make reliable coding more difficult.<\/p>\n\n\n\n<p class=\"has-small-font-size\">For example, bottles may develop condensation as temperatures change during filling, storage or production. Printing onto a wet surface with an unsuitable ink can affect adhesion and code quality.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The result can be a code that is initially visible but later smears, fades or rubs away.<\/p>\n\n\n\n<p class=\"has-small-font-size\">That creates unnecessary rework and can compromise the readability of important batch information.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a691987e9d88343cb9dd1dac856ef6b8\">How to avoid it<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Consider the production environment when selecting both the printer and ink.<\/p>\n\n\n\n<p class=\"has-small-font-size\">For condensation-prone applications, specialist inks can be used with suitable continuous inkjet systems to support adhesion on wet beverage packaging.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Testing is essential.<\/p>\n\n\n\n<p class=\"has-small-font-size\">A print sample produced under ideal office conditions does not tell you how the code will behave on a cold bottle moving through your real production line.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Test using:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">Your actual bottle or packaging<\/li>\n\n\n\n<li class=\"has-small-font-size\">Representative surface conditions<\/li>\n\n\n\n<li class=\"has-small-font-size\">Your normal production speed<\/li>\n\n\n\n<li class=\"has-small-font-size\">Expected condensation levels<\/li>\n\n\n\n<li class=\"has-small-font-size\">Normal handling and storage conditions<\/li>\n<\/ul>\n\n\n\n<p><strong>This helps determine whether the code remains clear and readable throughout the product&#8217;s journey.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.linxglobal.com\/en-gb\/sample-printing\/\/\">Request Print Sample<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-9405c4294f55ed4b149151017fce0bc8\">3. Your coder becomes a source of production downtime<\/h2>\n\n\n\n<p class=\"has-small-font-size\">A production line is only productive while it is running.<\/p>\n\n\n\n<p class=\"has-small-font-size\">If the coding equipment repeatedly needs attention, runs out of fluids unexpectedly or requires excessive operator intervention, it can become a bottleneck.<\/p>\n\n\n\n<p class=\"has-small-font-size\">This becomes particularly important on high-volume beverage lines where even relatively short interruptions can affect output.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a691987e9d88343cb9dd1dac856ef6b8\">How to avoid it<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Look beyond print quality when selecting a coder.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Consider:<\/p>\n\n\n\n<ul class=\"wp-block-list has-small-font-size\">\n<li>Reliability at your required line speed<\/li>\n\n\n\n<li>Routine maintenance requirements<\/li>\n\n\n\n<li>Fluid refill frequency<\/li>\n\n\n\n<li>Ease of operation<\/li>\n\n\n\n<li>Message setup<\/li>\n\n\n\n<li>Fault diagnostics<\/li>\n\n\n\n<li>Service and technical support<\/li>\n\n\n\n<li>Remote monitoring capabilities<\/li>\n\n\n\n<li>Integration with your production line<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size\">Connected coding systems can also provide operators with visibility of printer status and help identify issues such as low fluid levels before they become an unexpected interruption.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The right coder should support production rather than become another machine operators constantly need to manage.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a3104385ea454bb846dca219a9eb57ab\">4. Production grows faster than your coding equipment<\/h2>\n\n\n\n<p class=\"has-small-font-size\">A coding solution that works for a small production line may not remain suitable as volumes increase.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Perhaps a craft brewery begins with modest production before moving to higher-speed canning. Or a distillery expands into new markets and adds more product variants.<\/p>\n\n\n\n<p class=\"has-small-font-size\">If the existing coder cannot maintain code quality at the required speed, manufacturers can face missed prints, inconsistent codes or additional downtime.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a691987e9d88343cb9dd1dac856ef6b8\">How to avoid it<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Think about future requirements as well as today&#8217;s production volumes.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Ask:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">What is our current line speed?<\/li>\n\n\n\n<li class=\"has-small-font-size\">What could our line speed be in two or three years?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Will we introduce additional SKUs?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Could packaging formats change?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Will we need more complex codes?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Will we add additional production lines?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Could automation requirements increase?<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size\">Both CIJ and laser technologies can support high-speed beverage applications when correctly specified.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The important point is to choose equipment based on the complete application\u2014not simply the maximum speed stated on a specification sheet.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-c8115882a53bc2940a07444822516cfb\">5. A packaging change creates an unexpected coding problem<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Moving from bottles to cans can be a major commercial opportunity for a drinks brand.<\/p>\n\n\n\n<p class=\"has-small-font-size\">It can also change the coding application completely.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Glass, aluminium, PET, paper labels, coated surfaces and cardboard all behave differently. A printer, ink or laser configuration selected for one substrate may not automatically be suitable for another.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The same applies when changing bottle suppliers, introducing new labels or redesigning secondary packaging.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a691987e9d88343cb9dd1dac856ef6b8\">How to avoid it<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Bring your coding supplier into packaging projects early.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Before committing to a new packaging format, consider:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">What material will be coded?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Is the surface coated or treated?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Will it be wet or dry when coded?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Is the surface flat or curved?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Where will the code appear?<\/li>\n\n\n\n<li class=\"has-small-font-size\">How much space is available?<\/li>\n\n\n\n<li class=\"has-small-font-size\">How permanent must the code be?<\/li>\n\n\n\n<li class=\"has-small-font-size\">What line speed is required?<\/li>\n\n\n\n<li class=\"has-small-font-size\">Does the packaging change affect printer positioning?<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size\">Testing the new packaging before full-scale production can identify potential problems while there is still time to resolve them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-b7e9938b9baf27ba9499d71e5edf0ecb\">Coding glass bottles, aluminium cans and other beverage packaging<\/h2>\n\n\n\n<p class=\"has-small-font-size\">There is no single coding technology that is automatically best for every alcoholic beverage.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The correct solution depends heavily on the packaging.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-e91b41180644c2af997c53d461c40e2e\">Coding glass bottles<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Glass bottles are common across beer, wine, gin, whisky and other spirits.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Coding challenges can include curved surfaces, condensation, dark glass, coatings and the need to maintain a premium appearance.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Depending on the application, <strong>continuous inkjet or laser coding<\/strong> may be appropriate.<\/p>\n\n\n\n<p class=\"has-small-font-size\">CIJ provides flexible non-contact printing for variable information such as batch and production codes. Laser systems can create permanent marks on suitable materials without ink, although suitability depends on the glass, coating and required mark.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-1c26df595c31f4b9b2277fb563e66966\">Coding aluminium cans<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Aluminium cans are increasingly used across beer, cider and ready-to-drink products.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Can coding needs to accommodate curved surfaces and potentially high production speeds. Surface conditions and coatings also need to be considered.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Depending on the application, CIJ or laser technology can be used to apply batch, date and traceability information to cans.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-362e68a933e456333cb010578a1c0d75\">Coding bottle labels<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Some manufacturers choose to code the label rather than directly mark the bottle.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The best technology will depend on the label material, coating, available print area, required resolution and when the code is applied during production.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-86fb3ffd76ef7014ae6fe143b175bb96\">Coding cartons and outer cases<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Coding does not stop at the primary package.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Cartons, trays and outer cases may also need product identification, logistics information, barcodes or traceability codes.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Large-character marking and other secondary-packaging technologies can enable manufacturers to print information directly onto cases and reduce dependence on pre-printed packaging or manually applied labels.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-0de1dc75da06dbbdd1d5ff373ec92ae4\">6. An unclear batch code makes a recall harder to manage<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Traceability becomes particularly important when something goes wrong.<\/p>\n\n\n\n<p class=\"has-small-font-size\">If a manufacturer needs to investigate a production issue, clear batch identification can help determine which products are affected.<\/p>\n\n\n\n<p class=\"has-small-font-size\">If codes are unreadable or inconsistent, identifying the relevant stock becomes more difficult.<\/p>\n\n\n\n<p class=\"has-small-font-size\">A coding problem can therefore turn an already challenging product investigation or withdrawal into a much bigger operational problem.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a691987e9d88343cb9dd1dac856ef6b8\">How to avoid it<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Code readability should be tested throughout the production process\u2014not simply as the product leaves the printer.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Check code quality after:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">Printing<\/li>\n\n\n\n<li class=\"has-small-font-size\">Filling<\/li>\n\n\n\n<li class=\"has-small-font-size\">Packing<\/li>\n\n\n\n<li class=\"has-small-font-size\">Handling<\/li>\n\n\n\n<li class=\"has-small-font-size\">Chilling where applicable<\/li>\n\n\n\n<li class=\"has-small-font-size\">Storage<\/li>\n\n\n\n<li class=\"has-small-font-size\">Transport simulations where appropriate<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size\">Also consider introducing automated message selection or integration with production systems where this can reduce manual code-entry errors.<\/p>\n\n\n\n<p class=\"has-small-font-size\">A batch code only supports traceability if it is correct and remains readable when it is needed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-66e2cdc68d1ef8c0a8cac97810f498f7\">7. Weak product identification makes counterfeiting easier<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Counterfeit alcoholic beverages can create significant problems for legitimate brands.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Coding alone cannot eliminate counterfeiting, but variable and difficult-to-replicate product identification can form part of a wider brand-protection and authentication strategy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-a691987e9d88343cb9dd1dac856ef6b8\">How to avoid it<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Depending on the application, manufacturers can consider technologies capable of producing:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">Unique product identifiers<\/li>\n\n\n\n<li class=\"has-small-font-size\">Variable codes<\/li>\n\n\n\n<li class=\"has-small-font-size\">QR codes<\/li>\n\n\n\n<li class=\"has-small-font-size\">Data Matrix codes<\/li>\n\n\n\n<li class=\"has-small-font-size\">Fine text<\/li>\n\n\n\n<li class=\"has-small-font-size\">Logos or graphical marks<\/li>\n\n\n\n<li class=\"has-small-font-size\">Permanent laser marks<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size\">Laser coding can be particularly useful where a permanent mark is required on a compatible substrate.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The appropriate approach should form part of a wider product-authentication strategy rather than relying on one printed code as the sole anti-counterfeit measure.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-c4bc38976f97ca51126bc5def4600f14\">Which coding technology is best for alcoholic beverages?<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Different production environments call for different solutions.<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-table is-style-stripes has-medium-font-size\"><table class=\"has-navi-blue-color has-text-color has-link-color has-fixed-layout\"><tbody><tr><th>Application<\/th><th>Common challenge<\/th><th>Technology to consider<\/th><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"79\" class=\"wp-image-12749\" style=\"width: 150px;\" src=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/linx-alcohol-resistant-ink-glass.jpg\" alt=\"\" srcset=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/linx-alcohol-resistant-ink-glass.jpg 1200w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/linx-alcohol-resistant-ink-glass.jpg?resize=300,158 300w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/linx-alcohol-resistant-ink-glass.jpg?resize=768,403 768w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/linx-alcohol-resistant-ink-glass.jpg?resize=1024,538 1024w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><br>Glass Bottles<\/td><td class=\"has-text-align-center\" data-align=\"center\">Curved surfaces, condensation, premium appearance<\/td><td class=\"has-text-align-center\" data-align=\"center\">CIJ or laser<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" class=\"wp-image-9799\" style=\"width: 150px;\" src=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/aluminium-can-printing.jpg\" alt=\"\" srcset=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/aluminium-can-printing.jpg 1382w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/aluminium-can-printing.jpg?resize=300,200 300w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/aluminium-can-printing.jpg?resize=768,512 768w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/aluminium-can-printing.jpg?resize=1024,683 1024w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><br>Aluminium cans<\/td><td class=\"has-text-align-center\" data-align=\"center\">High speed, curved\/coated metal<\/td><td class=\"has-text-align-center\" data-align=\"center\">CIJ or laser<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" class=\"wp-image-67483\" style=\"width: 150px;\" src=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2026\/02\/LX4405-e1778851335936.jpg\" alt=\"Plastic water bottle with black CIJ date and batch code\"><br>PET bottles<\/td><td class=\"has-text-align-center\" data-align=\"center\">Curved surfaces, condensation<\/td><td class=\"has-text-align-center\" data-align=\"center\">CIJ or suitable laser<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" class=\"wp-image-65245\" style=\"width: 150px;\" src=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/07\/Printing-on-Bottle-Cap-e1776243017540.jpg\" alt=\"\"><br>Bottle caps and closures<\/td><td class=\"has-text-align-center\" data-align=\"center\">Small print area<\/td><td class=\"has-text-align-center\" data-align=\"center\">CIJ<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" class=\"wp-image-46274\" style=\"width: 150px;\" src=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2024\/07\/Beverage-Label-CSL30-C.jpg\" alt=\"\" srcset=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2024\/07\/Beverage-Label-CSL30-C.jpg 322w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2024\/07\/Beverage-Label-CSL30-C.jpg?resize=300,200 300w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><br>Labels and sleeves<\/td><td class=\"has-text-align-center\" data-align=\"center\">Substrate and resolution requirements<\/td><td class=\"has-text-align-center\" data-align=\"center\">CIJ, TIJ or laser depending on application<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"86\" class=\"wp-image-10949\" style=\"width: 150px;\" src=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/codage-carton-d-emballage.jpg\" alt=\"\" srcset=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/codage-carton-d-emballage.jpg 1000w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/codage-carton-d-emballage.jpg?resize=300,172 300w, https:\/\/www.linxglobal.com\/wp-content\/uploads\/2023\/06\/codage-carton-d-emballage.jpg?resize=768,441 768w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><br>Cartons and multipacks<\/td><td class=\"has-text-align-center\" data-align=\"center\">Text, variable information and codes<\/td><td class=\"has-text-align-center\" data-align=\"center\">TIJ, laser or other appropriate technology<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"113\" class=\"wp-image-77576\" style=\"width: 150px;\" src=\"https:\/\/www.linxglobal.com\/wp-content\/uploads\/2026\/07\/LX2618-e1783500456736.jpg\" alt=\"\"><br>Outer cases and trays<\/td><td class=\"has-text-align-center\" data-align=\"center\">Larger logistics and traceability information<\/td><td class=\"has-text-align-center\" data-align=\"center\">Large-character marking<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-f8d55e88811e1b11df43fa565a65318c\">How to choose a coder for an alcoholic beverage production line<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Before selecting a coding and marking system, answer these questions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-96605125227dba4b4dd71a3f1d3b7b9e\">1. What packaging are you coding?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Glass, aluminium, PET, labels and cardboard have different characteristics.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-ad378e40a250d36d135d9205318d121b\">2. What information needs to be printed?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Consider whether you need batch numbers, lot codes, production dates, time codes, line identification, barcodes or 2D codes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-73b0c060ff3ca252f823e45cd011ff44\">3. How fast is the production line?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">The printer needs to produce a clear code consistently at normal and peak operating speeds.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-7643096b5fa2be85a2e3bd7ce21b6130\">4. Is the packaging wet or affected by condensation?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">This can influence both the coding technology and ink selection.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-d5a7135f1edfd961629ce9782be04223\">5. How permanent does the code need to be?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">A code that needs to survive prolonged handling or challenging environments may require a different solution from a temporary production mark.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-d88f9b46d3540ae04c31c7bed40519c1\">6. How important is the appearance of the code?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">For premium wine and spirits packaging in particular, code position and appearance may be important considerations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-81f1a5c9cf6e139d203b249ba1364eaa\">7. How frequently do products change?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Frequent SKU changes can make easy message selection and automation particularly valuable.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-bb32d201495a3decbeb363ca84707b26\">8. Does the coder need to communicate with other production equipment?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Integration can help reduce manual intervention and support accurate code selection.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-11d8b812716bb4da0ee26f8b51e61651\">9. What happens when the printer needs attention?<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Consider maintenance, consumables, operator training and technical support before purchasing\u2014not after installation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-b37f53d11d40db704cc1ce96d4976168\">Alcoholic beverage coding for breweries, distilleries and wineries<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Different drinks producers can have very different coding priorities.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-2dbeaae15c4e0962fb539bd29b2a3ba8\">Brewery coding<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Breweries may need to code bottles, aluminium cans, labels, cartons and outer cases, sometimes across the same facility.<\/p>\n\n\n\n<p class=\"has-small-font-size\">High line speeds, packaging changes and wet production conditions can all influence printer selection.<\/p>\n\n\n\n<p class=\"has-small-font-size\">For example, Linx coding equipment is used by Salcombe Brewery for direct coding on aluminium cans and outer packaging, helping the brewery reduce its reliance on manual labels and multiple pre-printed box types.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-db601cdaf6b51aa92ae4cbbc36d26d5c\">Distillery coding<\/h3>\n\n\n\n<p class=\"has-small-font-size\">For gin, whisky and other spirits, traceability may need to be balanced with premium pack appearance.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Glass bottles can also present coding challenges including curved surfaces, dark glass and limited discreet coding areas.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Depending on the packaging, CIJ or laser technology can provide suitable options.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-409d8c06893429fad692e642cdaff643\">Wine coding<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Wine producers may need lot identification on bottles, labels or secondary packaging.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The best solution depends on where the code is applied, bottle or label material, line configuration and required appearance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-ca8cad52c8b16e82c376c36f07e4c496\">Don&#8217;t let coding become the weak link in your beverage line<\/h2>\n\n\n\n<p class=\"has-small-font-size\">Poor coding can affect much more than the appearance of a bottle or can.<\/p>\n\n\n\n<p class=\"has-small-font-size\">An unsuitable coding setup can contribute to rework, production interruptions, unreadable batch information, packaging-change problems and unnecessary difficulty when traceability matters most.<\/p>\n\n\n\n<p class=\"has-small-font-size\">The solution starts with understanding the complete application.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Your packaging material, surface condition, production speed, operating environment, required code and future production plans should all influence the coding technology you choose.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Linx offers coding and marking solutions for beverage applications including <strong>glass and plastic bottles, aluminium cans, caps, labels, cartons and outer cases<\/strong>, with continuous inkjet, laser and large-character marking technologies available for different requirements.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-navi-blue-color has-text-color has-link-color wp-elements-70f4350ded4f18cc4fa31caa688da6b1\">Test your code on your own alcoholic beverage packaging<\/h3>\n\n\n\n<p class=\"has-small-font-size\">Not sure which coding technology will work best on your bottles, cans or packaging?<\/p>\n\n\n\n<p class=\"has-small-font-size\">Send Linx a sample of your packaging together with your required code and production-line details. Our coding specialists can assess the application and help identify a suitable printing solution.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.linxglobal.com\/en-gb\/sample-printing\/\/\">Request Print Sample<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-small-font-size\">Or explore our <strong><a href=\"https:\/\/www.linxglobal.com\/en-gb\/coding-solutions\/industries\/beverage\/\">Beverage Coding and Marking Solutions<\/a><\/strong> to compare coding technologies for bottles, cans, caps, cartons and cases.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For breweries, distilleries, wineries and other drinks manufacturers, coding can seem like a small part of the packaging process. But when a batch code is unreadable, a code rubs off a wet bottle or a printer cannot keep pace with production, that small detail can quickly become a much bigger problem. Reliable alcoholic beverage coding helps manufacturers maintain product traceability, identify<a class=\"moretag\" href=\"https:\/\/www.linxglobal.com\/en-gb\/blog\/no-quality-coder-for-alcoholic-drinks-whats-the-worst-that-could-happen\/\"> Read More<\/a><\/p>\n","protected":false},"author":11,"featured_media":10099,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-35346","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"acf":{"exclude_from_html_sitemap":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v22.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alcoholic Beverage Coding: 7 Mistakes to Avoid | Linx UK<\/title>\n<meta name=\"description\" content=\"Avoid common alcoholic beverage coding problems. 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